Weekly Deal Health Check Rituals

From Marisol Vega’s guide series The Small Business Deal Command Center: Simple Systems for Maximum Sales Control.

This is chapter 3 of the series. See the complete guide for the full picture, or work through the chapters in sequence.

The difference between businesses that consistently hit their revenue targets and those that experience unpredictable cash flow roller coasters often comes down to a single practice: regular deal health assessments. Just as a pilot performs a pre-flight checklist before every takeoff, successful business owners conduct systematic weekly reviews of their deal pipeline to catch problems while they’re still fixable.

Most small business owners operate in what I call “prayer


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